118 seconds.
Zero escape.
Your brand.
While every other ad gets scrolled past, blocked, or skipped — elevator screens can’t be. Reach 125M+ weekly impressions across more than 5900+ screens in the buildings where your customers live, work, and stay.
Powered by
118 Sec
Average undivided dwell
time per ride
5.2 Sec
Average ad consumption per rider
135+
Markets across North America
125M
weekly impressions across the network
4x
daily elevator trips
per resident rider
the problem with advertising
Your audience has
learned to ignore
you.
More than 40% of internet users in North America report using some form of ad blocker. 74% of online ads are never seen. Streaming is ad-free. High Impact Elevator Advertising is one of the last environments where your audience has nowhere else to look.
High Impact Elevator Advertising
Elevator Advertising powered by Vertical Impression transforms routine moments into prime advertising opportunities. Deliver your message to engaged audiences where it can’t be skipped, blocked, or ignored. Unlike most ads, elevator screens capture attention during natural dwell time in high attention space.
The last truly captive audience
Undivided attention
GUARANTEED EXPOSURE
he average elevator ride delivers 118+ seconds of focused attention, exponentially longer than most digital, and traditional outdoor, advertising’s 2-3 second glance. Riders take an average of 4 elevator trips daily, creating multiple high-quality impression opportunities throughout their routine.
- Average of 5.2 seconds ad attention
- 118+ seconds dwell time
- Multiple high-quality impressions
- Avg of 4 elevator trips daily per rider
Unblockable impact
CAN'T BE SKIPPED, BLOCKED, OR IGNORED
- Immune to ad blockers and ad skip models
- No competing feeds or crowded streets
- Primary focal point in the space
- Distraction-free environment
In a world of ad blockers and subscription models, Elevator Advertising stands alone.
Your message reaches audiences in a comfortable, distraction-free pause where screens are the primary focal point, not competing with scrolling feeds or crowded streets.
Precision environment
the RMG Advertising difference
- Map the whole customer journey
- Full data layer & attribution
- Real-world behaviour & retargeting
- From DOOH to omnichannel delivery
Most elevator networks stop at the screen. RMG Advertising can add the full data layer — location intelligence, retargeting, audience insights, and omni-channel integration. It’s the only elevator product that connects what happens in the lobby to what happens online.
Strategic venue partners
Residential
Densely populated high-rise, urban condo towers & multi-unit communities.
Office Buildings
Commercial towers, corporate campuses & co-working spaces.
Target Audience - Connect with decision-makers
Hotels
Commercial towers, corporate campuses & co-working spaces.
Target Audience - Engage tourists & attendees
Healthcare
Hospitals, medical centers & healthcare complexes.
Target Audience - Reach patients & professionals
Universities
Campus buildings, student residences & academic centers.
Target Audience - Target students & faculty
Retail & Entertainment
Shopping malls, mixed-use & entertainment complexes.
Target Audience - Capture leisure audiences
Government
Municipal offices & regional government facilities.
Target Audience - Reach public sector audiences
- Targeting Capabilities
Precision targeting meets prime placement
Combine the power of RMG Advertising’s advanced location-based targeting technology, alongside Vertical Impression’s high-attention elevator environment for unmatched campaign precision and measurable impact.
Geographic Targeting
- Building Address
- Neighborhoods
- DMA Coverage
Demographic Targeting
- Income levels and affluence indicators
- Age and household composition
- Professional occupations
- Lifestyle and interest segments
Behavioural Targeting
- Building type preferences (residential, commercial, hotel)
- Commuter patterns and routines
- Shopping and entertainment behaviours
- Category-specific audiences
Temporal Targeting
- Dayparting for maximum relevance
- Day-of-week scheduling
- Event-triggered campaigns
- Seasonal and holiday timing
how elevator advertising works
From brief to
building in days -
not months.
RMG Advertising handles strategy, targeting, creative guidance, network access, delivery, and measurement. You get a single accountable partner across the whole campaign.
Audience & Market Mapping
We start with your customer — who they are, where they live, work, and go.
Network selection & booking
We select specific buildings across Vertical Impression’s 2,200+ screen network that match your audience profile.
Creative & launch
Our team provides creative specifications and adaptation guidance. Go live within 5–7 business days.
Campaign optimization
AVA’s privacy verified attention data tells you exactly who looked, for how long, and what they felt with detailed reporting.
Seamless programmatic integration
Elevator Advertising powered by Vertical Impression integrates with leading programmatic DOOH platforms, enabling data-driven campaign optimization and real-time flexibility.
Leverage advanced audience data, automated optimization, and transparent reporting to maximize your campaign ROI.
- Direct campaigns for guaranteed placements
- Open Exchange for broad reach
- Private Marketplaces (PMPs) for exclusive inventory access
Built for high-value environments across industries
Residential
- Condo buildings and apartments with daily, repeated exposure to residents.
Commercial
- Commercial buildings and workplaces reaching professionals and decision-makers.
Hotels
- High-traffic environments connecting with business travelers and guests.
Healthcare
- Hospitals and medical centres with high-volume foot traffic.
Universities
- Campus buildings and residences reaching students and faculty daily.
Retail & Entertainment
- Shopping and lifestyle hubs capturing active consumer audiences.
Government
- Public buildings with steady, reliable visitor flow.
Real Estate & Property
- New developments and communities targeting buyers and renters.
Built for all industries and proven across verticals
Restaurants & Food Services
- Drive foot traffic to nearby locations
- Promote delivery apps and services
- Announce openings and special offers
Retail & E-commerce
- Support store opening campaigns
- Drive online and in-store conversions
- Promote seasonal sales and events
Real Estate & Property
- Reach high-value rental markets
- Target potential homebuyers
- Promote new developments
Financial Services
- Reach affluent professionals
- Promote mortgage and loan products
- Target business decision-makers
Healthcare & Wellness
- Promote local clinics and services
- Reach health-conscious audiences
- Target specific demographics
Entertainment & Events
- Drive ticket sales for local events
- Promote concerts, sports, and shows
- Target tourists and locals
Professional Services
- Reach business decision-makers
- Target specific industries or roles
- Build B2B brand awareness
Education & Recruitment
- Target potential students
- Promote continuing education
- Reach qualified candidates
transparent measurement
We report what others can't.
Elevator Advertising uses patented AI-camera technology to report verified attention data, measuring exact amount of attention — not models, not projections. Actual human beings, physically looking at your ad, and privacy compliant.
PerView external measurement
- Patented Anonymous Video Analytics technology
- Detecting attention down to milliseconds
- Privacy compliant, zero personal data collected
- Measuring frame-by-frame, retention, and sentiment
- Campaign performance tracking
Large-format displays
- Largest elevator displays in market
- 74% ad coverage per screen
- High-definition, eye-level placement
- Deliver static or 10-second video ads
- High frequency engagement
Contextual content mix
- Real-time news and weather information
- Live sports scores and highlights
- Local events and information
- Time, date, and floor display
the rmg advertising difference
Elevator is the beginning — not the whole campaign.
High Impact Elevator Advertising delivers the screen. Our technology allows us to deliver more than just the initial impression. Leverage privacy-compliant device level retargeting, behavioural attribution, business insights, and omni-channel integration that turns elevator impressions into measurable business outcomes.
See them in the elevator, follow up on their phone
Prove that your elevator campaign drove real results
Find more people who look like your elevator audience
Omni-channel execution
One campaign. Every touchpoint. Unified reporting.
Proven performance across industries
Dwell Time
118 Seconds
Average elevator ride time in major markets, like NYC, delivers extended exposure that traditional advertising can’t match.
Frequency
4x Daily
Average for residential elevator riders, creating sustained brand building and message reinforcement.
Reach Potential
Millions
Of urban professionals, residents, and decision-makers across 98 DMAs in high-value, hard-to-reach environments.
Your trusted partner for advertising success
Expert strategy & planning
25+ years of advertising excellence with deep expertise in digital and
out-of-home media.
Our team develops data-driven strategies that maximize your
multi-channel advertising ROI.
Seamless campaign execution
From creative adaptation to network deployment and optimization, we support every partner.
Your campaigns launch on time and on spec across our extensive advertising network.
Integrated solutions
Elevator Advertising doesn't exist in isolation. We can integrate it with your broader
marketing mix
(digital, mobile, retail, and traditional channels) for cohesive, high-impact
campaigns.
Transparent reporting
Real-time dashboards, verified impression data, and clear performance metrics.
You'll always know exactly how your campaign is performing and where your budget is
working hardest.
Dedicated support
Your success is our priority. Access expert account management, creative guidance,
and strategic
consultation throughout your campaign lifecycle.
Frequently asked questions
How is Elevator Advertising measured?
What creative formats work best for elevator screens?
Static images, short video loops, and animated graphics all perform well. We recommend bold visuals, clear messaging, and strong calls-to-action. Our creative team can help adapt your existing assets or develop new content optimized for the elevator environment.
How is campaign performance measured?
Anonymous Video Analytics (AVA) technology uses an AI-powered camera on each screen to detect when someone is looking at the ad and measures their attention to the millisecond — with zero personal data collected. Campaign reporting covers attention duration, audience demographics, and creative performance benchmarked against network averages.
What's the minimum campaign investment?
Campaign minimums vary based on market selection, campaign duration, and targeting parameters. Contact our team for a customized proposal based on your specific objectives and budget.
Can I target specific buildings or neighborhoods?
Yes! You can target by specific building addresses, neighborhoods, DMAs, or building types (residential, commercial, hotel, etc.). We work with you to identify the optimal inventory mix for your audience.
How far in advance do I need to book campaigns?
We recommend 2-3 weeks for campaign planning and creative preparation, though rush timelines can sometimes be accommodated. Popular inventory in high-demand markets may require longer lead times.
Can Elevator Advertising integrate with my other marketing channels?
Absolutely. Elevator Advertising works exceptionally well with mobile retargeting, geo-fenced digital campaigns, and retail displays. We specialize in creating integrated, multi-channel strategies that amplify your message across touchpoints.
How does Elevator Advertising compare to other out-of-home media?
Elevator Advertising delivers 30+ seconds of captive attention vs. 2-3 seconds for traditional billboards. It also can’t be blocked or skipped like digital ads. The extended dwell time allows for more complex messaging and higher recall rates.
Ready to elevate your advertising strategy?
Discover how High Impact Elevator Advertising can help you reach high-value audiences in the most attention-rich environment in out-of-home media.