How is RMG different from Google or Meta advertising?

Platforms like Google and Meta limit audience transparency. RMG builds high-quality audiences from real-world behavior and custom predictive models that can be activated across many channels, so you keep control of targeting quality and measurement.

What industries do you serve?

We serve Travel & Tourism, Retail & CPG, Automotive, Healthcare, Finance, Professional Services, iGaming and Entertainment, among others—any organization seeking better advertising efficiency and measurable outcomes.

What’s the minimum campaign size?

Typical minimums: GeoQuest Targeting from around $10,000; Predictive Targeting from around $25,000 for standard campaigns (rich media often higher). Many clients invest $50,000–$100,000 per campaign depending on scope and creative.

How do you measure ROI?

We go beyond clicks with foot-traffic attribution, engagement metrics, and conversion analysis to connect advertising exposure to real business outcomes, online and offline.

How does your advertising protect privacy?

Our solutions are privacy-first and comply with regulations like GDPR and CCPA. We use permission-based, anonymized data and never rely on personally identifiable information.

Do you integrate with my existing marketing tools?

Yes. Our custom audiences and insights can be activated in Google DV360, Meta, LinkedIn, programmatic DSPs, Connected TV, and other channels for omnichannel campaigns.

Can you give an example of your results?

Examples include driving over 150,000 attraction visits in four months for a destination campaign, achieving 4x more efficient booking costs for a major airline, and 68% ad recall for in-store AdBar placements.

Frequently Asked Questions

Frequently asked questions

What does RMG Advertising do?

RMG Advertising helps brands connect with real consumers through precision-driven digital and in-store advertising solutions powered by first-party data and advanced machine learning.
Read the full article

How does RMG Advertising's GeoQuest Targeting work?

RMG Advertising’s GeoQuest Targeting uses ethically sourced human movement data to identify and reach real consumers based on where they have been and what they do in the real world.

Read the full article

What is RMG Advertising’s Predictive Targeting?

RMG Advertising’s Predictive Targeting uses machine learning to predict which ad placements will deliver the strongest results before they even run.

Read the full article

What industries does RMG Advertising serve?

RMG Advertising works across industries that benefit from measurable, data-driven audience targeting, including retail, travel, automotive, finance, and consumer packaged goods.
Read the full article

What is RMG Advertising’s minimum campaign size?

RMG Advertising’s campaigns are scalable, starting from as little as $500 per month for highly targeted impressions, making precision advertising accessible to businesses of all sizes.
Read the full article

How does RMG Advertising measure ROI?

RMG Advertising measures ROI through real-time data modeling that connects ad exposure to meaningful business outcomes such as sales, visits, and conversions.
Read the full article

How does RMG Advertising protect privacy?

RMG Advertising protects user privacy through consent-based data collection, anonymization, and strict compliance with Canadian and international privacy laws.
Read the full article

Does RMG Advertising integrate with existing marketing tools?

Yes. RMG Advertising integrates seamlessly with major marketing platforms like Meta Ads Manager, Google DV360, and programmatic DSPs to support unified campaign execution.
Read the full article

Can you give an example of RMG Advertising’s results?

Yes. RMG Advertising’s precision targeting has driven up to four times more efficient bookings and five times higher engagement for major brands.
Read the full article

How do I get started with RMG Advertising?

Getting started with RMG Advertising is simple. Schedule a consultation to define your goals, set your budget, and launch a precision-targeted campaign.
Read the full article

How can I reach unique mobile device users with my ads?

RMG Advertising’s GeoQuest Targeting lets you reach unique mobile device users by delivering ads based on their real-world locations and behaviours.
Read the full article

What digital marketing channels target unique mobile devices?

You can target mobile devices through programmatic display, social media, connected TV, and digital audio campaigns powered by RMG Advertising’s GeoQuest Targeting.
Read the full article

How can I collect location data for advertising?

You can collect advertising location data ethically through consent-based mobile signals, verified app partners, and privacy-compliant data providers.

Read the full article

Is polygoning the same as geofencing or geotargeting?

Polygoning is similar to geofencing and geotargeting, but it is far more precise. It defines exact building boundaries instead of using a broad circular area.

Read the full article

What is location intelligence?

Location intelligence is the process of using real-world geographic and movement data to understand consumer behaviour and deliver relevant advertising.
Read the full article

What does location-based marketing mean?

Location-based marketing delivers digital ads to people based on where they are or have been. RMG Advertising’s GeoQuest Targeting uses this method to increase awareness and engagement.
Read the full article

What is GeoQuest Targeting?

GeoQuest Targeting is RMG Advertising’s proprietary, privacy-compliant advertising method that delivers digital ads to real people based on where they go in the real world.
Read the full article

How can I target my competitors’ customers?

You can target your competitors’ customers by using RMG Advertising’s GeoQuest Targeting to reach people who visit your competitors’ locations.
Read the full article

How does GeoQuest Targeting work?

GeoQuest Targeting by RMG Advertising works by using verified, consent-based location data to deliver programmatic ads to audiences who have visited specific real-world locations.
Read the full article

What is Predictive Targeting?

Predictive Targeting uses artificial intelligence and machine learning to score each ad opportunity and identify which impressions are most likely to drive meaningful outcomes.
Read the full article

What is programmatic advertising and how does it work?

Programmatic advertising uses automated technology to buy and place digital ads in real time. It works by connecting advertisers and publishers through digital platforms that bid on impressions as consumers browse.
Read the full article

What does “programmatic advertising” mean?

Programmatic advertising means using automated platforms to buy and deliver digital ads through real-time auctions.
Read the full article

How does programmatic advertising actually work from bid to impression?

Programmatic advertising works by running a real-time auction each time a webpage or app loads, allowing advertisers to bid on individual impressions in milliseconds.
Read the full article

How do I get started with programmatic advertising step by step?

To get started with programmatic advertising, you must set clear goals, define your audience, choose the right platforms, build creative, launch your campaign, and optimise performance using data.
Read the full article

What’s the difference between programmatic advertising and Google Ads?

Programmatic advertising uses automated buying across the open internet, while Google Ads delivers ads within Google’s owned and partner inventory.
Read the full article

What are the key benefits of programmatic advertising?

Programmatic advertising offers precise targeting, broad reach, efficient spending, and detailed reporting across devices and formats.
Read the full article

What is a good budget for programmatic advertising?

A good programmatic advertising budget depends on goals, audience size, formats, and industry costs, but most campaigns perform best when budgets allow meaningful reach and ongoing optimisation.
Read the full article

What Does Out-of-Home Advertising Mean?

Out-of-home advertising means any advertising that reaches people when they are outside their homes in public or commercial spaces.
Read the full article

What Are Some Examples of Out-of-Home Advertising?

Examples of out-of-home advertising include billboards, transit ads, mall posters, digital screens, and in-grocery formats such as AdBars, AdCaps, and AdTrays.
Read the full article

How Can I Target Customers in Grocery Stores?

You can target grocery customers through in-store formats like AdBars, AdCaps, and AdTrays, as well as real-world behavioural targeting and location-based digital media.
Read the full article

What Is Digital-Out-of-Home Advertising?

Digital-out-of-home advertising, also known as DOOH, uses digital screens in public and commercial spaces to deliver dynamic, targeted advertising messages.
Read the full article

What Is CTV Advertising?

CTV advertising is digital advertising delivered on Connected TV devices such as smart TVs and streaming players through internet-based content.
Read the full article

What Is Connected TV in Advertising?

Connected TV in advertising refers to digital ads delivered on internet-enabled televisions that stream content through apps or devices.
Read the full article

How Do I Advertise on CTV (Connected TV)?

You can advertise on CTV by choosing a buying method, setting your audience targeting, preparing video creative, and launching your campaign through programmatic or direct buying. RMG Advertising’s Predictive Targeting also delivers CTV ads using machine learning to optimise delivery.
Read the full article

Frequently asked questions

RMG Advertising

GeoQuest Targeting

Predictive Targeting

Out of Home