Profit Parrot SEO Team, Author at RMG Advertising

Implement Predictive Marketing Campaigns

How to Implement Predictive Marketing for Your Business

Predictive marketing may sound complex, but there are easy, actionable steps to begin. By following the guide below you can begin implementing Predictive Marketing techniques into your next campaign. Take a Data-Driven Approach Many of…

Predictive Marketing: What Is It?

It’s difficult to have any sort of brand awareness without a marketing campaign. Yet, for many businesses that need in-store foot traffic most marketing campaigns do not produce a positive ROI. If you are looking…

Competing with E-commerce: How Retailers Can Win with Location Targeting

E-commerce companies like Amazon, Alibaba, and eBay all have massive budgets, and technical experts to run their ad campaigns. To them the sky’s the limit. But what about a typical medium-sized retailer who’s resources are…

Local SEO for Retailers: How to Dominate Search Results with Location & Geo-Targeting

If you have a physical business location, dependent on foot traffic then Local SEO should be at the heart of your digital marketing campaign. This sets the stage so your business is highly visible “on…

Data-Driven Success: Leveraging Analytics to Optimize Mobile Display Campaigns

In today’s data-driven culture, it’s essential for all companies to capture as much data as possible. This includes both quantitative and qualitative data, especially when it involves mobile display campaigns. By understanding the most common…

The Power of Location Based Marketing: Reaching Customers on the Go

Why It’s Important to Use Location Based Marketing Foot Traffic Increases When your customers are nearby, and you extend an attractive offer that is time sensitive the conversion rate rises dramatically. By implementing location-based triggers,…

Geofencing Marketing Techniques For Retailers

How Geofencing Helps Retailers Understand Their Customers

Location information has become crucial to marketing teams decision-making process. Teams can optimize their campaigns more if they know how many potential clients are in a given area. But how can retailers use this location…

Geofencing and Mobile Marketing Campaigns

Mobile Marketing: Defining Boundaries for Enhanced Consumer Engagement

Mobile marketing, or geofencing can greatly improve consumer engagement and loyalty. It can be integrated into many effective advertising campaigns. It can assist event organizers trying to engage participants with concession deals, or retail shops…

Geofencing Marketing Campaigns for Retail

Enhancing Retail ROI with Geofencing Mobile Marketing

Businesses can now rely on mobile marketing or “geofencing” to send existing customers customized notifications. This effective marketing strategy enhances campaign ROI for businesses while enriching the consumer experience. It gives marketers a new way…

Impactful Mobile Marketing Strategies: Polygonal Geofencing + Consumer Insights

The Geofencing Strategy Geofencing marketing software creates virtual boundaries around a physical location to focus marketing campaigns. The moment a person holding a mobile device reaches the virtual barrier you have set up, it alerts…